Simple

I love this app, but the iOS 7 version is less visually efficient. Please put some grey in the aisle headings to separate them from the items listed!!! The white really confuses my eyes and frustrates me. I cant fast scan items in aisles. It looks like one long list. I understand you wanted to be cohesive with iOS 7, but its not functional.

Overall, it meets my needs in a way that a paper list cant. My phone is always with me so I can always add items when I have a random thought about something I want to buy. I live how editable the item list is. I created a Trader Joe aisle so I have a TJ shopping list as well as a grocery store list.
I love that it sorts my shopping list by aisle! My trip through the store was so efficient before this white design change.

ClairestW about GroceryZen